Truprint is one of the UK's biggest film processing (having won the Which award for best buy in photo processing in 2001). Having had a web presence for several years they decided they wanted to boost their income from online sales traffic and the agency created a new website which was also more in keeping with their brand. Their new site allows visitors to browse and purchase the full range of mail order products the company offers; including memory cards, batteries and camera film. A comprehensive search system which automatically indexes all information on the site allows users to find exactly the right product they are looking for. To further increase visitors to the site can also issue e-mail marketing directing recipients directly to particular products or offers. A custom administration system allows them to easily control each and every piece of information on the website. Byte Art worked under a tight timescale to develop the site from concept to launch including a brand new e-commerce system.
Visit the site at
onlineshop.truprint.co.uk
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