Macromedia's Flash is a very popular vector graphics based format for animation and interactive multimedia programs that can be quickly transmitted over the Internet.
Now owned by Adobe, Flash is a great format for transmitting a brand message across the Internet. Flash can play large format, impressive presentations across a range of computer platforms. It can also be used to create promotional items like online interactive games complete with music, video and sound effects which make ideal marketing tools.
The greatest power of Flash comes when it is linked to databases or integrated with own its proprietary scripting language ActionScript. We have created all kinds of rich interactive online applications from financial presentations to online games using this methodology.
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